Rainbow Media Reveals International Programming for World Picks Hindi on Demand Service

World Picks Provides In-Language Programming from Home; Services Offer U.S. Exclusive Movies, Spiritual Programs and Documentaries in Hindi

December 2, 2003 New York – Rainbow Media Holdings LLC today released the programming schedule for its World Picks On Demand services – a collection of international subscriber video-on-demand services in Hindi, Mandarin, Russian and Spanish. Each service provides premier international content directly from the country of origin.

"We are pleased to formally unveil the programming we have secured for our World Picks Hindi On Demand service. We believe World Picks is without question, the most in-depth international programming available in the U.S.," said Harold Gronenthal, Vice President, Programming, Digital Media. "World Picks is committed to providing only the finest in entertainment and educational international programming. We have invested a great deal of time and energy seeking out the highest level of programming available so that we could bring it home to people in the U.S."

Prior to securing the content, World Picks consulted with a team of cultural attachés and conducted intensive market research and polling to determine the most desired programming for each community. Once these interests and needs were identified, World Picks' programming team sought out the most appropriate and best suited programming. World Picks' team spent months reviewing thousands of hours of programming to handpick the content secured for the World Picks services.

The December programming schedule for World Picks Hindi On Demand is as follows:

DECEMBER 2003

Jaanwar

Film

A powerful and wealthy man has carefully plotted out the lives of his two young sons until fate changes their destinies forever.

Kashmir Ki Kali

Film

A wealthy young man pretends to be poor in order to win the love of a simple country girl.

Aya Sawan Jhoom Ke

Film

A young man and woman meet and fall in love. Life is perfect until an accident occurs that changes their lives forever.

Folklore of Punjab

Doc

This documentary explores the long history and rich cultural heritage of Punjab, a region of Northern India.

Jugalbandi

Variety

This special features Praveen Sultana and Dilshad Khan performing at famous historical monuments in India.

Melody Hour

Variety

An entertainment series presenting the best in Hindi music and performances from past decades to today's current pop hits.

Down the Memory Lane

Variety

This special features classic music performances and scenes from film musicals from the past 30 years.

Hello Inspector

Series

Produced by Sri Adhikari Brothers, this crime mystery drama series features cliffhanger situations and rousing suspense.

Curtain Raiser

Series-Entertainment

Gossip talk show on what is happening on current Bollywood actors and musical performers.

Khabrein Bollywood Ke

Series-Entertainment

See the latest news, interviews, previews and behind the scenes footage from current Bollywood films.

Sahaj Swasthya

Series

This health and fitness series demonstrates yoga and provides advice on nutrition and other physical fitness techniques.

Gurbani

Religious

Morning and evening religious prayers presented by renowned Sikhs from India.

Prathana

Religious

News magazine format series provides the latest spiritual and religious news from India.

World Picks

World Picks is World Picks On Demand, a collection of subscription video-on-demand services; and World Picks Networks, an array of international television networks. Each of the World Picks products offers a wide variety of language-specific programming including films, dramas, documentaries, telenovelas, performing arts, spiritual and children's programming, and language instruction for English as a second language. World Picks On Demand programming is acquired specifically for these services and is exclusive to the World Picks service. World Picks is owned and operated by Rainbow Media Holdings LLC.

About Rainbow Media Holdings LLC
A leader in sports, news and entertainment programming, Rainbow Media Holdings LLC is a subsidiary of Cablevision Systems Corporation. Rainbow owns and manages national networks: AMC, Fuse, IFC (The Independent Film Channel) and WE: Women's Entertainment; Mag Rack, a collection of on-demand video magazines; IFC Films On Demand and Uncensored On Demand. Rainbow's other businesses include its regional programming services – MetroChannels, News 12 Networks and Rainbow Sports Networks – in addition to the Rainbow Advertising Sales Corporation and Rainbow Network Communications. Rainbow is a 50 percent partner in Fox Sports Net.

Press Contacts

  • Rainbow Media Holdings LLC
    Daniel Scheffey
    516-803-5141

  • Sloane & Company
    Whit Clay
    212-446-1864