PREPARES FOR JUNE LAUNCH IN SPAIN ON TELEFONICA’S MOVISTAR IMAGENIO
MIPTV – Cannes, France – 04 April 2011 – Sundance Channel Global will launch on Spain’s Movistar Imagenio, Telef?nica’s IPTV service and one of the country’s largest television operators. Sundance Channel Global launched less than 2 years ago in a single country and now expands into its 9th territory. Combining the highly recognizable Sundance Channel brand with its capacity for content platform solutions, the channel will also offer mobile authenticated streaming to Imagenio subscribers. The carriage deal was announced today by Rainbow Media Global Senior Vice President, International Distribution Edward Palluth and Telef?nica’s Audiovisual Services Manager Ignacio Fernandez-Vega.
"Spain represents a significant launch for Sundance Channel Global and is a logical next step in our progression throughout Europe," said Palluth. "We look forward to working with Movistar Imagenio, a powerful leader in its space, to provide subscribers with Sundance Channel’s unmatched lineup of dynamic original programming and content platform solutions."
Effective 1st of June, Movistar Imagenio viewers may access Sundance Channel Global as part of the service’s Family Package. Additionally, Movistar Imagenio will offer both SD and HD versions of Sundance Channel on demand. Rights of this deal also include mobile authenticated streaming.
"Sundance Channel Global provides our subscribers a unique opportunity to consume high-quality, compelling original programming on a variety of platforms," added Telef?nica’s Manager Ignacio Fernandez-Vega. "We are excited to share these unique offerings with our audience."
Under the creative direction of Robert Redford, Sundance Channel is the television destination for independent-minded viewers seeking something different. Bold, imaginative and uncompromising, Sundance Channel offers audiences a diverse and engaging selection of independent films, documentaries and original programs that represent the best in emerging culture. Sundance Channel operates independently of the non-profit Sundance Institute and the Sundance Film Festival, but shares the overall Sundance mission of encouraging artistic freedom of expression.
About Movistar Imagenio
Moviestar Imagenio, Telefonica’s IPTV offer, is the only IPTV platform in Spain with more than 780,000 subscribers. The Family Package has more than 70 pay TV channels and is among the best entertainment offers in the country. Its content is available on different platforms such as smart phones, tablets and laptops through 3G technology owned by Telefonica. Telefonica is one of the biggest telecommunication companies in the world. Its activities are mainly focused in DSL and mobile communications and include DSL as the key to future offerings. Telefonica operates in 25 countries with more than 260 millions customers around the world. The growth strategy is focused in its main markets including Spain, Europe and Latin America.
About Rainbow Media Holdings LLC
Rainbow Media Holdings LLC is a subsidiary of Cablevision Systems Corporation (NYSE: CVC). Rainbow Media owns and operates some of the world’s most popular and award-winning entertainment brands, including AMC, IFC, Sundance Channel, WE tv, Wedding Central and IFC Entertainment (IFC Center, IFC Films, IFC In Theaters, IFC Midnight and IFC Productions). Additional information about Rainbow Media’s multiplatform brands is available at www.rainbow-media.com.