NEW YORK, NY – October 2, 2020 – AMC Networks announced today it has launched a nonpartisan voter awareness campaign leading up to the 2020 election with a series of custom on-air and social spots, partnerships with Michelle Obama’s When We All Vote and the Civic Alliance, and more. The campaign’s goal is to raise awareness for the 2020 election and provide a custom voting information and registration portal through its partnership with When We All Vote. The voter engagement spots will air across cable networks AMC, IFC and SundanceTV, as well as across social channels to raise voter awareness. All linear, social, and digital activations point to https://www.whenweallvote.org/amc, where AMC Networks invites users to check their registration status, register to vote, and learn more about vital voting information.
Throughout October during AMC’s annual FearFest, AMC, IFC, and SundanceTV are sharing “frightening” reminders encouraging audiences to “exorcise” their right to vote. The spectacularly spooky spots use classic horror film favorites to remind voters that you don’t want to be left screaming after Election Day. Get to the polls, make a plan to vote. See the custom spots below:
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AMC Networks’ unscripted cable network WE tv has also partnered with the NAACP to remind fans of the vital importance of voting, choosing who speaks for you in government, and making your voice heard. The powerful spot features popular WE tv talent from “Growing Up Hip Hop,” “Braxton Family Values,” and more. See the custom spot below:
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Additionally, AMC Networks will amplify WWAV’s “Vote Loud” PSA campaign across AMC, IFC, SundanceTV, and WE tv to spread its powerful message that all Americans should use their voice and be heard this election.
Other nonpartisan initiatives taking place across AMC Networks include a partnership with NY-based Rooftop Films to provide a free drive-in screening of the 2020 Vice Presidential debate at the New York Hall of Science in Queens, NY. AMC Networks is also a member of the Civic Alliance, a nonpartisan group of businesses working to build a future where everyone participates in shaping our country.
About AMC Networks
Known for its groundbreaking and celebrated original content, AMC Networks is the company behind the award-winning brands AMC, BBC AMERICA, IFC, SundanceTV, WE tv, and IFC Films. Its diverse line-up of popular and critically-acclaimed series and independent films include Killing Eve, Better Call Saul and The Walking Dead, which has been the #1 show on ad-supported cable television for ten consecutive years, as well as Portlandia, Brockmire, Love After Lockup, and the films Boyhood, Death of Stalin, and many more. Its original series Mad Men and Breaking Bad are widely recognized as being among the most influential and acclaimed shows in the history of TV. The Company also operates AMC Studios, its production business; AMC Networks International, its international programming business; the subscription streaming services Acorn TV, Shudder, Sundance Now, and UMC; and Levity Entertainment Group, the Company’s production services and comedy venues business. For more information, visit http://www.amcnetworks.com.
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