CHICAGO, IL, June 9, 2003 – WE: WOMEN'S ENTERTAINMENT spends the summer in style with actress Kelly Hu ("X-Men 2") and Dana Delany ("China Beach") when they host specials during a month-long summer-themed programming event. In addition, WE has teamed with Revlon Skinlights® to offer one lucky viewer the chance to win $25,000 for the ultimate stylish summer. "Summer Of Style" kicks off July 5 and continues every Saturday night at 6:00 pm throughout July with specials unveiling the latest trends followed by summer-themed films.
This July, WE gives viewers a sneak peek at the best in travel, food, fashion and fun. A new original special premieres each Saturday, beginning July 5 with EVERYTHING UNDER THE SUN WITH COLIN COWIE. Party planner to the stars, Cowie offers tips on elegant outdoor entertaining. On July 12, actress Dana Delaney ("China Beach") hosts LINE ON DESIGN (sponsored by Chrysler®), an in-depth look at five creative elements from leading interior, product and fashion designers, architects and editors. Actress Kelly Hu takes viewers to the hottest, hippest destinations during "StyleWorld: Summer Getaways" on July 19.
WE in conjunction with Revlon Skinlights® presents the second annual SUMMER OF STYLE sweepstakes promotion offering viewers the chance to win a grand prize of $25,000 to add some "style" to their lives. Twenty first prize-winners will receive a Revlon Skinlights® Collection, containing the latest Skinlights® makeup products, valued at $100.00. The sweepstakes will run from July 1 to July 31; viewers can enter the "Summer of Style" sweepstakes by logging onto www.we.tv .
The network's affiliate component is designed to drive high-speed Internet sales. WE: WOMEN'S ENTERTAINMENT will provide all participating systems with a cross-channel sweepstakes spot promoting high-speed internet service. Direct mail, radio advertising and ad slicks for print will also be provided.
Actress Kelly Hu, currently starring in one of this summer's most anticipated movies, "X-Men 2," hosts the month-long SUMMER OF STYLE. A former model and Miss Teen USA, Hu recently starred with Jet Li and DMX in the action film CRADLE TO THE GRAVE. Hu also starred in Universal Pictures' box office hit SCORPION KING playing the lead role opposite World Wrestling Federation star the Rock. In addition to her feature film roles, Hu starred in the CBS action drama "Martial Law" and co-starred with Don Johnson and Cheech Marin in "Nash Bridges."
Revlon is a worldwide cosmetics, skin care, fragrance and personal care products company. The company's vision is to become the world's most dynamic leader in global beauty and skin care. A website featuring current product and promotional information can be reached at www.Revlon.com.
The company's brands include Revlon, Almay, Ultima, Charlie and Flex and they are sold worldwide.
WE: WOMEN'S ENTERTAINMENT is a service of AMC NETWORKS. WE: WOMEN'S ENTERTAINMENT gives women a chance to relax and a way to recharge through entertainment that connects them on an emotional level. WE: WOMEN'S ENTERTAINMENT features the largest collection of women's interest films, inspiring original series and topical specials. The network currently has 52 million subscribers.