AMC Networks International-Iberia, the leading producer of thematic TV in Spain and Portugal, has named Manuel Balsera Commercial and Marketing Director. In this role Balsera will oversee marketing, affiliates, ad sales and business development areas.
Balsera has developed a wide professional career in companies such as Proximity BBDO, ONO and VIVENDI, among others. In his last professional stage, he has been co-founder and investor of several startups. Additionally, he has a wide teaching work experience as a guest teacher in some International Business Schools. Currently, he is Director of the Master in Digital Marketing at ICEMD and Senior Management Program in Digital Business at ESIC-ICEMD.
Manuel holds a Law and Communications Degree from Complutense University of Madrid, Master in Media Management and Marketing Communications from Missouri-Columbia University and counts with several Masters in Management and Communications and PDD from IESE Business School.
About AMC Networks International Iberia
AMC Networks International Iberia is the leading producer of thematic TV in the Iberian market . The company operates a portfolio of 23 channels: AMC (Spain and Portugal),Canal Hollywood (Spain and Portugal), Sundance Channel, XTRM, Somos, Odisea, Odisseia, Natura, Canal Cocina, Canal Decasa, Sol Música, Buzz, Historia (Spain and Portugal), A&E (Spain and Portugal), Crimen + Investigación, Canal Panda (Spain and Portugal), Biggs, Mov and Blast.
Historia, A&E y Crimen + Investigación are operated in the Iberian market through a Joint Venture with A+E Networks.
Canal Hollywood Portugal, Canal Panda Portugal, Panda Biggs, Mov and Blast are operated in exclusive for the Portuguese market through DREAMIA, jointly owned 50% by partners AMC Networks International Iberia and NOS.
AMC Networks International Iberia belongs to AMC Networks International, the Global division of AMC Networks.