CLEVELAND – What happens when you bring a portable shower to a sports bar and offer patrons a chance to win free tickets to see their hometown baseball team in action?
Answer: some really bad singing.
Fox Sports Net and Old Spice have teamed up to celebrate baseball – and really bad singing – with a wet and wild promotion, the "Old Spice High Endurance Shower, Sing and Win" sweepstakes. For the next month, Fox Sports Net viewers will see baseball fans at local sports bars jump in the shower (donning proper bathing attire, of course) to sing their rendition of the classic, "Take Me Out to the Ballgame." And the best of the best (or some might say, "worst of the worst") will be televised on Fox Sports Net during the network's live game coverage. Two sample spots can be viewed online at www.showersingandwin.com.
"We are delighted to provide Reds fans with an interactive, slightly off-the-wall opportunity to showcase their team spirit and have the chance to become part of a Fox Sports Net game telecast," said Steve Liverani, Senior Vice President and General Manager, Fox Sports Net Ohio.
Local winners included Bryan Winner of Coldwater, Ohio; Todd Lee of Cincinnati; Jim Blanca of Cleveland; and Kevin Ball of Loveland, Ohio. For stripping down, lathering up, and exercising their vocal cords, the soapy singers receive a Fox Sports Net Prize Pack and the chance to win four tickets to see their local team play ball.
During three upcoming Reds telecasts on Fox Sports Net (July 30 vs. Los Angeles, August 10 vs. San Diego, and August 15 vs. Arizona), viewers will see five different spots in each game showcasing this irreverent promotion and details on how viewers at home can enter and win. However, viewers do not need to sing to win.
Consumers who prefer to keep their singing in the shower to themselves can join in on the fun by visiting www.showersingandwin.com and completing the online entry form. Online entrants will have the chance to win two (2) season tickets for the 2003 baseball season, tickets to individual home games, an Old Spice Prize Pack, which features new Old Spice High Endurance soap, or a Fox Sports Net Prize Pack, which includes a variety of Fox Sports Net apparel. Deadline for entry is August 15, 2002. For official rules and entry details, visit www.showersingandwin.com.
Fox Sports Net Ohio reaches more than four million households in Ohio, Kentucky, Indiana, western Pennsylvania, western New York, and West Virginia. Fox Sports Net Ohio is managed by Rainbow Sports Networks, a division of Cablevision's Rainbow Media Holdings, Inc. Fox Sports Net Ohio's programming includes the Cleveland Indians, Cincinnati Reds, Columbus Blue Jackets, and Cleveland Cavaliers along with select NASCAR and PGA Tour coverage.
Fox Sports Net reaches more than 79 million households nationwide and is a service of National Sports Partners, equally owned by Cablevision's Rainbow Media Holdings, Inc. and Fox Entertainment Group. Rainbow Sports Networks incorporates Rainbow's 50% ownership of Fox Sports Net and Fox Sports National Advertising and the ownership and management of Fox Sports Net regional networks in five of the nation's largest markets: Chicago, Florida, Ohio, New England and San Francisco.