Pantages-Baker to Oversee Western Region National Sales Efforts for AMC, WE tv and Wedding Central
NEW YORK, NY – October 13, 2010 – Rainbow Media announced today that Danielle Pantages-Baker has been promoted to vice president of ad sales, western region, overseeing national sales accounts for AMC, WE tv and Wedding Central within the region’s 13-state territory. Pantages-Baker joined Rainbow in 2007 as an account executive. She will continue to be based in Los Angeles and will report to Arlene Manos, president of national ad sales, Rainbow Media.
In her new role, Pantages-Baker is responsible for all western region national sales accounts for AMC, WE tv and Wedding Central, across all platforms including on-air, online and VOD. She is also responsible for recruiting and managing new business in the region and overseeing the region’s sales team.
"Danielle has been an asset to the team since joining our sales group in 2007," said Manos. "She is a dynamic individual with a talent for getting to the heart of client needs and addressing them with creative, impactful strategies and plans. This promotion will enable Danielle to extend her impact, to the benefit of clients as well our networks."
Prior to joining Rainbow Media, Pantages-Baker was a senior account executive with Scripps Networks’ western region, where she sold and negotiated national commercial time for HGTV, DIY, Great American Country, Scripps Custom Programming, Shop At Home, HGTV Pro and Scripps Online properties. Pantages-Baker’s 15 years in media also includes sales positions at Discovery Communications, Fox Family Channel and Western International Media. She earned a bachelor’s degree from California State University, Northridge.
About Rainbow Media Holdings LLC
Rainbow Media Holdings LLC is a subsidiary of Cablevision Systems Corporation (NYSE: CVC). Rainbow Media owns and operates some of the world’s most popular and award-winning entertainment brands, including AMC, IFC, Sundance Channel, WE tv, Wedding Central and IFC Entertainment (IFC Center, IFC Festival Direct, IFC Films, IFC In Theaters and IFC Productions). Additional information about Rainbow Media’s multiplatform brands is available at www.rainbow-media.com.