Visit ‘Travel Vilain’ HERE
#STAYSAFESTAYCURIOUS
New York, NY – May 26, 2020 – BBC America announced today the launch of Travel Vilain, a new virtual travel and culture hub inspired by the network’s critically acclaimed and award-winning series Killing Eve, in partnership with Culture Trip. Travel Vilain takes users into the thrilling and glamorous world of Killing Eve through bespoke content, artwork and display media created by Culture Trip. At a time when we can’t travel the world, travelvilain.com aims to inspire users to stay obsessed with the cities they love—and get excited for future adventures.
Culture Trip inspires people to go beyond their cultural boundaries and experience what makes a place, its people and culture special, unique and meaningful – with travel restricted right now, Culture Trip’s ‘Stay Safe, Stay Curious’ campaign offers content and virtual experiences to explore amazing places from comfortable spaces. In line with this mission, Travel Vilain enables fans of the TV series to journey into the world of Killing Eve with Eve, Villanelle, Carolyn, and Konstantin. Culture Trip’s exclusive, character-driven content and immersive articles for Travel Vilain put a spotlight on the series’ most gorgeous locations — Paris, London, Rome, and Moscow — with more cities joining the site down the line. It features hidden bars, stylish restaurants, unforgettable experiences, and more for every city, with plenty of Easter Eggs for superfans of the series, and anyone imagining future travel and aspirational dream destinations.
The partnership also spans Culture Trip’s multiple online channels, reaching millions of users and connecting the brand with Killing Eve’s passionate fan base. Culture Trip’s website hosts an exclusive interview with Jamie Parson – the location scout for the latest season – in which he shares his behind-the-scenes perspective on tracking down hidden gems around the world for the TV series. In addition, Culture Trip’s newsletter and social media channels including Instagram, Facebook and Twitter will be used to share unique and entertaining insights around the series.
“While we may never experience Paris or Rome in quite the same way as Villanelle, ‘Travel Vilain’ allows us to virtually and vicariously step into the dazzling world of Killing Eve,” said Courtney Thomasma, Executive Director of BBC America. “We’re thrilled to partner with Culture Trip to allow audiences to explore the series’ most memorable destinations from home, to continue to stoke the curiosity of fans and stay connected to some of the world’s most beautiful cities, especially at a time when travel across the world is restricted.”
“We are very proud to team up with BBC America and an iconic TV series such as Killing Eve with its huge fan base and cultural impact. This makes the partnership a perfect fit for us. Not just because it allows us to connect with their passionate audience, but because at the heart of everything we do at Culture Trip is a culturally curious audience too. We help people explore and experience the world – even if it is virtually for now – and since 2019 alone, this has won us over 20 awards, including being recently selected as one of the UN’s creators for the UN Covid-19 Brief,” said Dr Kris Naudts, Founder-CEO of Culture Trip.
Currently in its third season and renewed for a fourth, Killing Eve stars Golden Globe®, SAG® and Critics’ Choice Award winner Sandra Oh, Emmy® and BAFTA winner Jodie Comer, Emmy® nominee and BAFTA winner Fiona Shaw and BAFTA nominee Kim Bodnia and is produced by Sid Gentle Films Ltd. for BBC AMERICA and is distributed by Endeavor Content. The series is based on the Codename Villanelle novellas by Luke Jennings.
Killing Eve airs Sundays at 9/8c on BBC AMERICA and AMC.
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About BBC AMERICA
BBC AMERICA is a hub of innovative, culturally contagious programming including the Peabody Award-winning series Killing Eve starring Golden Globe® and SAG® Award winner Sandra Oh and Emmy® Award-winner Jodie Comer. The network is the definitive home and co-producer of the most iconic natural history programming including Planet Earth II, Blue Planet II, Dynasties, Sir David Attenborough-narrated series Seven Worlds, One Planet and the return of the Emmy®-winning series Frozen Planet II and Planet Earth III – all a part of the new Saturday nature television destination, Wonderstruck. A joint venture between AMC Networks and BBC Studios (the commercial arm of the BBC), BBCA’s influential shows such as Doctor Who, Orphan Black, Luther and Broadchurch, among many others, have attracted critical acclaim and earned Emmy® Awards, Peabody Awards, Critics’ Choice Awards, TCA Awards, NAACP Image Awards, an IDA Documentary Award, a Gotham Award and Golden Globes®. Created in 1998, the irrepressible network has garnered one of cable’s most curious, educated and affluent audiences, with many properties boasting super-fan levels of engagement. Its unscripted slate includes the iconic car show Top Gear, buzzy and hilarious The Graham Norton Show and the world’s biggest darts championships. Get caught up, BBCA offers full episodes On Demand across all major digital platforms, BBC AMERICA app and bbcamerica.com. Find out more by visiting press.amcnetworks.com.
About Culture Trip
Culture Trip’s mission is to inspire people to go beyond their cultural boundaries and experience what makes a place, its people and culture, special, unique and meaningful. Together with our users, we take a stand for an open, tolerant and cosmopolitan world. We deeply care about this, and aspire to be creative, sustainable and inclusive in everything we do. We help our culturally curious audience explore and experience their world – wherever they are, wherever they go – with award-winning stories and recommendations, and our curated collection of thousands of places to stay and memorable local, international and virtual experiences that can now be directly planned and booked via our site and our app. While travel might be restricted right now, we know that the universal need to experience life never is. That’s why our ‘Stay Safe, Stay Curious’ campaign invites people to explore and experience their own cities and countries, and get outdoors where possible. Culture Trip has shown record-breaking growth: monthly unique visitors have gone to 15-20 million, app downloads have leapt to more than 2.7 million, social followers have increased to 8 million (in 2019, we were the fastest growing travel and media brand on social media) and our videos have been viewed more than 2 billion times since 2016. Since 2019 alone, we have won more than 20 awards and our app was named App of the Day by Apple in the US and the UK.